Public Relations Intern
Host Company:
Hill & Knowlton
Location:
Dates of Internship:
June 11 - August 3, 2012
Language Level:
1 - Basic understanding of Chinese
Internship Description:
Hill & Knowlton, Inc. is a leading international communications consultancy, providing services to local, multinational and global clients. The firm is headquartered in New York, with 79 offices in 44 countries, as well as an extensive associate network. The agency is part of WPP, one of the world's largest communications services groups.
The team has experience helping companies attract funding, developing Corporate Social Responsibility programs, understanding the importance of human capital and the best methods to engage employees as well as implementing change management programs. Clients in the Beijing office include: Pernod Ricard China, Levi’s, and Goldman Sachs.
Skill & Experience Required:
Must be a native English speaker. S/he should have a strong background in politics, economics, journalism, or law. Having knowledge of China’s government and political environment is a plus. The intern is expected to have strong interpersonal skills, show initiative, and be able to work independently.
Sample Projects:
- Research and write press releases, pitch letters, etc.
- Support and coordinate with the entire team, editing proposals, reports, press releases, etc.
Benefits for Intern:
S/he will benefit from working in a busy agency with a dedicated and hard working group of publicists. The intern will gain in-depth knowledge of public relations.
Benefits for Company:
Hill & Knowlton, Inc. will benefit from the work, language skills, and the insight of an American/Canadian intern in adapting typically Western public relations tactics to the Chinese market.
Placement Functions:
